Amsterdam, Netherlands – April 23, 2026
Philips announced the launch of its next-generation Bridge Plus Occlusion Balloon, a life-saving medical device designed to rapidly control bleeding during rare but life-threatening superior vena cava (SVC) tears that can occur during transvenous lead extraction procedures. The innovation represents a significant advancement in cardiac procedural safety, enabling clinicians to respond within minutes and stabilize patients in emergency scenarios, reinforcing Philips’ leadership in image-guided therapy and interventional cardiology solutions.
Rapid Emergency Response Technology Enhances Patient Survival
The Bridge Plus Occlusion Balloon has been specifically engineered to address SVC tears, a rare complication occurring in less than 0.5% of lead extraction procedures, but one that can quickly become fatal without immediate intervention. The device is capable of deploying in under two minutes and reducing up to 90% of blood loss, providing critical hemostasis for up to 30 minutes, allowing physicians sufficient time to stabilize patients and prepare for surgical repair.
This rapid-response capability is crucial in high-risk electrophysiology procedures, where every second can determine patient outcomes. By offering a temporary vessel occlusion solution, Bridge Plus ensures that clinicians can act swiftly and effectively in emergency situations, significantly improving survival chances.
Clinical evidence further supports the importance of preparedness, showing that survival rates improve dramatically—from 56.9% to 88.2%—when an occlusion balloon is staged and available during procedures, underscoring the life-saving potential of this technology.

